Learning how to design a website is constantly evolving. While some constants remain, such as the requirement for relevant, current, and engaging material, new aspects may have a greater influence on a website’s effectiveness and appeal.
Like most marketing mediums, web design is subject to trends, and each year a few new features become popular, while others become outdated. It is essential to know what professionals are using and what they are not.
Combining the correct elements can create a better experience for users and increase a website’s reach. If you want to keep your website up-to-date, you need to know what’s new.
To help you stay up to date with the latest trends, here is a list of the modern web design elements you must add for improvement:
1. Larger Headers
A header is the upper portion of a website that includes a logo, navigation, search bar, and other elements, such as snippets from your website’s content. They are quite the opposite of the classic header design.
The way we use headers is changing, and designers are incorporating new designs with a larger and more prominent appearance.
2. Clean, Minimalistic Designs
In recent years, minimalist design styles have been gaining popularity in the web design industry and other areas such as fashion and architecture. The reason is that they are not only beautiful to look at but also highly functional; they do not move the user away from essential information. Instead, they lead the viewers’ eyes towards it.
3. Parallax Scrolling
The parallax effect is the apparent change in perspective that occurs when the observer’s viewpoint changes. This effect can be found in two-dimensional (2D) graphical user interfaces (GUI), where elements with different positions are scrolled at different speeds relative to the observer.
This effect is also used in web design to create an illusion of three-dimensions (3D) on a 2D surface. In this case, the different elements are placed on separate layers, and the background moves at a different speed than the foreground, creating the illusion of depth. Besides adding layers to your website, it also allows site viewers to determine the hierarchy of your layout.
4. Appropriate Colour Palette
Colour trends are also a significant aspect of web design, and it is something that is constantly improving.
The use of complementary, analogous, and triadic colour schemes has become more popular. This is because they are not only appealing to the eye, but they also create a sense of order, which is what users desire.
5. Eye-catching Calls-To-Action
It must be attractive and encouraging. CTA buttons are becoming more prominent, improved with more visibility and contrast. The standard is to use a red, yellow, or orange button, but they can be any colour you wish that fits will with your site’s palette.
Expand Your Creativity
The elements listed above are only some of the modern ones that you can apply to your website. By knowing those, you are already aware of the latest trends, and you will be able to implement them into the next design that you create.
While you can always create something new and original, it is better to stick to what works best. If you incorporate these modern web design elements you must add for improvement into your new design; you can be sure that it will be one that people love.
Are you looking for a web design agency? Frank Digital Agency is here at your service! We will get your website on the first page of Google’s search results. Book a free no-obligation consultation today to find out how!
